![]() ![]() I'd also suggest some users may have ended up there because of Microsoft's recent behavior in attempting to force Windows users to use Edge and embedding a buy now, pay later feature in the browser. It's unlikely any of these messages will stop someone who's searched for Chrome and visited Google's Chrome website from downloading the rival browser. The second pop-up looks to be Microsoft attempting comedy as it states, "That browser is so 2008!, Do you know what's new? Microsoft Edge." The first points out that Edge runs on the same technology as Chrome, but "with the added trust of Microsoft," whatever that means. On detecting you're about to download Google's browser, Edge will display one of two pop-ups. The messaging gets a little more intense if you attempt to download the Chrome browser using Edge. To the right of the search results is a further Microsoft Edge promotion, which claims "Edge is the best performing browser on Windows 10." Microsoft recommends using Microsoft Edge for a fast, secure, and modern web experience that can help save you time and money." But as the provider of Windows, Microsoft definitely has more opportunities to suggest using Edge, and it takes advantage of those opportunities with frustrating regularity."There's no need to download a new web browser. And whenever you log into Google's services using Edge or any other non-Chrome browser for the first time, you'll get a "helpful" nudge about downloading and installing Chrome. Chrome Canary is available for Windows and Mac and autoupdates daily. ![]() They also auto-update as new releases occur, which makes them a good choice for most uses. Chrome builds have the most infrastructure for analyzing crashes and reporting bugs. If you use Bing to search for essentially any web browser, including Chrome, Firefox, Opera, Vivaldi, or Brave, a large ad for Edge appears both above the search results and in a giant box to the right of the search results. You can test Chrome builds or Chromium builds. While the operating system-level pop-ups are a small escalation in the ongoing browser wars, this kind of behavior isn't new. "That browser is so 2008! Do you know what's new? Microsoft Edge.".Microsoft Edge is the best browser for online shopping." "'I hate saving money,' said no one ever."Microsoft Edge runs on the same technology as Chrome, with the added trust of Microsoft.". ![]() You won't see the pop-ups every time you try to download Chrome (I haven't yet), but Neowin and other outlets like The Verge have spotted at least three different messages: ![]()
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